Heather Wallace
Co-Founder

Director BidBiuddy & BidMaster
Heather helped me with the strategic development and rebranding of both my personal and business brands, including BidBuddy and BidMaster; effectively three distinct yet connected brand engagements.

She worked closely with me across the entire process, from brand strategy and positioning through to creative direction and implementation. Heather took the time to understand what made each of my business entities unique, while ensuring they worked together as a cohesive portfolio.

The process was collaborative, insightful and genuinely fun. Heather brought thinking, clarity and creative energy to every stage, transforming my ideas into brands that feel authentic, distinctive and aligned with where the businesses are heading.

I’m thrilled with the results. If you’re looking for help with your branding, and a creative partner who will bring great ideas, strategic thinking and practical guidance to your business. I have no hesitation in recommending Heather.

Director HUIS
Heather provided a comprehensive range of digital design, creative direction and branding services for HUIS, and she was an absolute pleasure to work with throughout the project.

The work involved complex design concepts, multiple moving parts and extremely tight timelines. Heather quickly understood what we were trying to achieve and translated our ideas into a clear, cohesive and engaging brand. She combined creative thinking with a highly practical approach, guiding the work from initial concepts through to the development and implementation of the final digital assets.

We were very pleased with the outcome and the contribution Heather made to HUIS.

I would highly recommend her to anyone looking for a talented, dependable and collaborative branding and digital design partner.

CEO
I engaged Heather on a brand strategy project to help me better understand, define and align both my business and personal brands. From the outset, she created a thoughtful process that encouraged me to look more deeply at what I do, the value I offer and how I want to be perceived.

Heather is an excellent communicator, a natural mentor and a sophisticated strategic thinker. She has a rare ability to ask the right questions, uncover meaningful insights and bring clarity to ideas that can initially feel complex or difficult to articulate. Her guidance helped me identify the connections between my personal reputation and business brand, while also understanding how each could develop its own distinctive position.

What impressed me most was Heather’s ability to make brand strategy feel accessible, relevant and practical. She translated high-level thinking into clear direction that I could confidently apply to my business, communications and future decision-making.

I would highly recommend Heather to any business owner or leader looking to explore, strengthen or reposition their brand. Her depth of knowledge and experience is hard to come by, and she combines it with an approachable style that makes the entire process both valuable and enjoyable.